We understand that you need more from your printer than just ink on paper; you need personalized marketing materials that get noticed and tools to help you leverage customer data. You need streamlined production, ordering and reporting processes, and tools to make your job easier. ANRO’s digital communication services do exactly that.
Below are a few examples of recent cross-media campaigns we sent our clients. In each campaign, contacts received a customized card inviting them to visit a personalized web page (aka PURL). Most of these campaigns saw response rates of more than 10%! Click below to view each PURL, then Contact Us today to learn how you can leverage the power of ANRO’s digital communication.
Trick or Treat
It's Easy Being Green
Web to Print
ANRO develops custom online solutions that simplify the task of managing your print collateral, while fully
leveraging our print, mail and fulfillment capabilities. We can develop and host websites branded to appear as
a seamless extension of your corporate site. Using this website, users can access and order printed materials
right from their own desktops.
Your custom-designed website can incorporate any and all of ANRO’s comprehensive services. Access to corporate
image libraries and verbiage, viewing real-time online proofs, generating static and dynamic reports, viewing
leads generated by a fulfillment program, requesting quotations, and submitting orders for both digital and
offset print jobs are just some of the features that can be included in your program.
Print-on-demand programs can also be incorporated. Users can create and send personalized pieces from
pre-approved templates, selecting text, graphics, and images that are appropriate to each individual recipient.
- Control branding and distribution of marketing collateral and other materials.
- Improve relevance of printed communications by personalizing content for markets and individuals.
- Acquire more customers and revenue with relevant, one-to-one targeted communications.
- Speed marketing reaction time, quickly and easily update designs, shorten turnarounds.
- Show a return on CRM investments utilizing your existing customer data and systems.
- Reduce your administration costs for managing documents and other collateral.
- Reduce prepress production time and costs by eliminating redundant activities.
- Track activity and effectiveness of your print, mail & fulfillment programs.
- Automate and track co-op, distributor and consumer requests and campaigns.
Digital Asset Management
Managing digital files is critical when you’re coordinating the production of marketing collateral
and other graphic communication pieces. Image libraries, logos and other brand-identity artwork,
mailing lists, PDFs and copy are all important digital assets that must be organized, archived,
and retrieved when needed.
ANRO has the requisite infrastructure and expertise in place to help you manage your digital assets.
Our state-of-the-art servers, 25MB Internet connection, and experienced IT staff all enable us to
quickly and easily access, store, and retrieve current and archival data.
You can rest assured that your data is safe in our hands. It is protected by daily redundant backups,
and access to ANRO directories and files is protected by multi-level user verification and robust